
Author: Newsroom
Location: 333 First Ave, San Diego, CA 92113
Dates & Hours:
- July 24–26: 10:30 AM – 7:00 PM
- July 27: 11:00 AM – 4:00 PM
This year, Coca-Cola is turning up the galactic energy at San Diego Comic-Con 2025 with an immersive Star Wars–themed experience you don’t want to miss. In collaboration with Fandom, the world’s largest fan platform, Coca-Cola invites attendees to step into the HOLOCREATOR, a custom activation inspired by the iconic hologram messages of the Star Wars universe.
Welcome to the HOLOCREATOR
Part of the larger “Coca-Cola x Star Wars: Refresh Your Galaxy” campaign, the HOLOCREATOR gives fans a chance to record their very own Star Wars-style holographic message—complete with themed backdrops and personalized galactic vibes. Whether you want to send a message of hope, connection, or rebellion, this AR-powered experience lets you channel your inner Leia or Jedi.
What Makes It Special
- Custom Augmented Reality Recording Station – Step into a Coca-Cola-themed galaxy to create your own Star Wars hologram message.
- Exclusive Star Wars Coca-Cola Cans & Bottles – Grab limited-edition character designs available only at the event (while supplies last).
- Messages of Connection – Share your hologram recording with friends and family across the galaxy—because fandom is all about building bridges, even lightyears away.
- Immersive Design by Fandom – This activation is part of a broader North American campaign that spans digital media, social, and live fan experiences across the U.S. and Canada.
Why It Matters
Coca-Cola knows that at the heart of every galaxy—ours or one far, far away—is connection. This campaign celebrates fandom as a unifying force, inviting con-goers to interact with the Star Wars universe in new and meaningful ways. It’s more than just a photo op—it’s a memory you can record, share, and treasure.
Head to 333 First Ave during SDCC and step inside the HOLOCREATOR. Record a message, grab an exclusive collectible, and refresh your galaxy—one hologram at a time. Don’t forget to tag your message with #RefreshYourGalaxy to join the movement!