Author: Newsroom
During San Diego Comic-Con, not all the action happens inside the convention center. Primitive War, the buzzworthy upcoming feature film, is launching “The Drop,” a military-inspired street-level fan activation just steps away from the chaos. This guerrilla-style giveaway is set to build hype around the project with a simple mission: say the right words, and walk away with exclusive merch.
Fans who head to the corner of J Street and 5th Avenue will spot street team members decked out in official Primitive War T-shirts, slinging duffel bags full of limited-edition shirts. Want one? Just approach and say the secret code word: “VULTURE!” But move fast, supplies are limited!
Activation Schedule:
- Wednesday, July 23 – 6:00 PM to 9:00 PM
- Thursday, July 24 – 8:00 AM to 5:30 PM
- Friday, July 25 – 8:00 AM to 12:00 PM
There are whispers of surprise cast appearances, adding another layer of excitement for fans roaming outside the exhibit halls. Whether you’re a longtime fan of Primitive War or just love hunting down cool con exclusives, “The Drop” delivers a hit of adrenaline, community, and fandom pride—without ever scanning a badge.
Don’t miss your shot! Head to 5th & J, say VULTURE, and gear up for Primitive War before it hits the big screen.